WHAT CALONI DOES

Caloni develops powerful and effective personal brand strategies, meaningful brand identities, social media strategies and authority-building public relations stories that connect personal brands to their audiences.

PERSONAL BRAND STRATEGY & POSITIONING icon

PERSONAL BRAND STRATEGY & POSITIONING

PERSONAL BRAND DESIGN & DEVELOPMENT icon

PERSONAL BRAND DESIGN & DEVELOPMENT

SOCIAL MEDIA STRATEGY icon

SOCIAL MEDIA STRATEGY

DIGITAL PUBLIC RELATIONS icon

DIGITAL PUBLIC RELATIONS

PERSONAL BRAND STRATEGY & POSITIONING

Most entrepreneurs stay stuck for years due to lack of clarity. 

 

Through a comprehensive, strategic process, Caloni helps personal brands clarify what they do, how they do it, find their unique voice, determine what they should be known for, truly understand customers and determine the steps necessary to achieve a world-class personal brand… And make an income and impact while doing it. 

PERSONAL BRAND DESIGN & DEVELOPMENT

You have 6 seconds to catch your audience’s attention and we need to make a good impression!

 

Building consistent and comprehensive world-class personal brands that attract ideal clients and lead to more sales is at the core of what Caloni does. She ensures all online touchpoints with your ideal clients have unique and consistent branding that is infused with your personality so that you become the go-to expert.

SOCIAL MEDIA & DIGITAL GROWTH

Social media has become a necessity for all personal brands to build relationships with their ideals clients and audience. All personal brands should leverage the power of digital growth on social media to expand their reach and impact lives.

 

Caloni’s team helps save time by strategically building a personal brand on social media, creating a content creation plan, and repurposing content to reach the masses.

DIGITAL PUBLIC RELATIONS

Press and media features, podcast interviews and other forms of PR all build social proof and credibility in an industry.

 

Caloni’s team crafts and develops press and media assets that can be used when pitching publications, outlets and podcasts. Her team also features entrepreneurs in press articles in 300+ publications including ABC, NBC, CBS, FOX and CW to help entrepreneurs become the go-to authority in their industry. 

CALONI WORKS WITH

"The Expert"

Package perfect for coaches
Package perfect for authors
Package perfect for speakers
Package perfect for freelancers

Need a personalized strategy for your personal brand?

What clients have said about caloni

CLIENTS HAVE BEEN FEATURED IN OR SEEN ON:

Caloni Michelle as featured in news and media outlets

CHECKOUT CALONI’S CASE STUDIES

MIKE HAZLE

High Performance Consultant & National Speaker

CEALLY SMITH

Plant Medicine Consultant & Educator